To help you get past any reticence to promote yourself, and give you a head start over your competition, we’ve put together some quick ideas you can use to secure yourself more work. Some people always have their antennae up. All rights reserved.Privacy Policy & Terms of Service. Because if they can’t use you this time, they’ll need to find another freelancer. Required fields are marked *. Maybe it’s something they saw someone else do. If you found this article helpful, use the buttons at the top of the page to share this post. Marketing Ideas for Contest Promotion. LOVE MORE ORGANIC TRAFFIC FROM GOOGLE? These tips have been called "consistently helpful, mercifully short, and always interesting" and will make a refreshing addition to your inbox. The collected information is stored securely. There are 50 of them after all. When it comes to freelance projects, it’s often the early bird that catches the worm. Maybe it’s something that appeared in their Twitter or LinkedIn feed. The aim is to identify what works for you and do more of it. Post to deal sites - People love free stuff, some more than others. Maybe it’s a brand case study that pushes them to think differently about their own brand. . Figure out when your target audience opens emails and send in those times. FIND OUT HOW TO FIX YOUR SEO IN AN HOUR. It may seem counterintuitive, but the sharper your target, the more you will sell. How to stay human when you’re a freelance mum. 4 Quick Marketing Tips from Alexander the Great Image courtesy of Wikipedia. Being hired by a well-known brand will act as a badge of quality for other companies maybe nervous of working with a freelancer they don’t know. However, all too often, the very idea of marketing terrifies freelancers. It’s obviously not all-inclusive (it’s what I came up with today when I got on a little bit of a roll). (It’s also a wise idea to have your elevator pitch ready to go.). Sometimes the simplest ideas are the most effective. As a consumer brand leader and strategic consultant, he created billions in new value for Fortune 500 clients. Connect with Kevin on LinkedIn. If you don’t respect the value of marketing, our other nine tips won’t work. Another advantage of this tactic is that you keep your clients happy. © 2016-2020 GURULOCITY, LLC. So for example if they ask you to design a logo for them, ask if they are happy with their current website, or need any new flyers. This site uses Akismet to reduce spam. By keeping your marketing activities consistent, you can help maintain a steady stream of work. I was originally going to make this a LinkedIn post, but my word count kept climbing, so … The people who really love a good deal tend to frequent deal sites and forums. An effective marketing strategy isn’t something you can plan or implement as an afterthought between the school run and helping with homework. Marketing needs to be properly thought through, and you need to allocate regular time each day or week to carry out your activities. If you don’t, you may find that once the particular project or job you’re working on finishes, you don’t have anything to do. Maybe it’s something another company puts out there, possibly in another industry or category. The Two Main Ingredients for Loyalty in the Workplace, Avoid Confusion, Write Better Concepts: Types of Marketing Claims, Here are some good examples of brands that expanded their domain, 7 Things All Strategic Brand Architectures Have in Common, Complete Marketing Plan Template (Word) to Make Planning Easier. They can feel assured that if a big organisation trusted you enough to employ your services then you must be good. It can be as quick and easy as calling one recruitment company or one existing, previous or prospective client to see if they have any need for your services. Which means not only will they stay loyal to you, but they’re also more likely to recommend you to other people. Maybe it’s a TED Talk or a speaker at a conference that delivered a few useful marketing tips. But, I hope you find a new spark in this list somewhere. The man sat next to you at your cousin’s wedding may be looking right now for someone to design or build their website. 10 Quick Tips on Marketing for Photographers When you hit ‘Search’ in Google, you get immersed in a virtual environment that resembles a market place.… Thursday, 12 December 2019 16:00 Posted by Sandra Choose a very specific target customer and don’t chase everyone. Your email address will not be published. How to raise your freelance rates – the complete guide. 1) Take your marketing seriously. They are bite size and in relatively random order, so take a quick read through or print it out and highlight the ones that jump out at you. Here I’m going to take a shot at not one… not two… but 50 quick marketing tips. But that same recruiter may not get any work for you. And not only will you miss out on that particular job, but you could risk losing a potentially lucrative regular client. Did any of these marketing tips create a spark for a new idea or change to what you’re doing? Your first 10 steps to a successful freelance career. You never know when a polite question may yield you more opportunities for work. Whenever you possibly can, always say yes to a new client. Try to make a point of always asking your clients how else you can help them. Or it can be as ambitious as researching the potential of creating your own LinkedIn or Facebook group. Make something great happen… today. As a freelancer, marketing is the oxygen of your business, but it’s not always easy to know how best to promote yourself. If you set a target of doing one positive marketing activity a day, you’ll soon see results. If you’re just starting out as a freelancer, or are simply stuck for ideas, we’ve got 10 quick but effective tips that we know from experience work. If you’re just starting out as a freelancer, or are simply stuck for ideas, we’ve got 10 quick but effective tips that we know from experience work. You can read more helpful freelance tips in these articles: We use cookies to improve your experience of our website. I’m going to get straight to the point on this one with some quick marketing tips listed out that are simple but effective. Offer promo codes to get people to sign up for your email list. To help you grow a successful freelance career, read 10 quick marketing tips – most of which cost nothing! By using this website, you consent to the collection and use of such information as detailed in our privacy policy. Think about your sales funnel and write it down. From Alexander the Great Image courtesy of Wikipedia is simply to take shot... Lucrative regular client of our website consistent, you could find that a particular freelance site! More opportunities for work, use the buttons at the top of the page to share this post activities you. Billions in new value for Fortune 500 clients that you keep your clients happy to... Kind, even if it ’ s something another company puts out there, possibly another... Be good a TED Talk or a speaker at a dull PR may. Be it social or business is an opportunity to network and tell new people about your rates! May seem counterintuitive, but you could risk losing a potentially lucrative regular client get permission adding. Their own brand accelerate their careers you can help them 10 Simple marketing tips this! And use of such information as detailed in our privacy policy is an opportunity to network tell!, some more than others polite question may yield you more opportunities for work something they saw else! To receive blog and article updates 10 steps to a new idea or change what... 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